Understanding the economics behind U.S. healthcare.
Helping healthcare leaders understand the financial incentives shaping pharmacy, Medicare, PBMs, specialty pharmacy, reimbursement, and healthcare policy — through practical frameworks and evidence-based analysis.

Director
Evidence-based perspectives on the forces shaping healthcare today.
“Healthcare decisions are driven by incentives. Everything else is downstream.”
Browse healthcare by subject, not by date.
A knowledge library organized around the topics that matter most to healthcare leaders, consultants, and policymakers.
Visual models that simplify complex systems.
Timeless mental models used across executive briefings, industry reports, and conference keynotes.
Original reports and industry-leading research.
White papers, annual reports, and collaborative research exploring the economics of U.S. healthcare.
Executive briefings and conference keynotes.
Bryce regularly presents on drug channels, PBM economics, Medicare, specialty pharmacy, and healthcare policy — for boards, health plans, and industry associations.
- 01The Economics of U.S. Drug Channels
- 02Inside the PBM: Incentives, Rebates, and Reform
- 03Medicare Part D in the IRA Era
- 04Specialty Pharmacy Business Models
- 05Employer Strategy for GLP-1 Therapies
- 06The Real Anatomy of a U.S. Drug Price

“Explain the incentives, and the market makes sense.”
Meet Bryce Platt.
Bryce is Director at Drug Channels Institute and one of the leading educators explaining the economics of pharmacy, reimbursement, and healthcare policy. His work helps executives, consultants, providers, researchers, and policymakers understand how incentives shape healthcare markets.
He has published educational content every day for more than four consecutive years, cultivating one of the fastest-growing healthcare audiences on LinkedIn — not through personality, but through clarity.
A weekly briefing on the economics of healthcare.
Read by directors, actuaries, journalists, and policymakers. Bryce distills the week’s most consequential pharmacy and drug channel news into one clear framework you can bring to your Monday meeting.
- One idea per weekA single framework, unpacked with clarity.
- 5–10 minute readWritten for busy executives.
- Direct to inboxNo feed algorithms. No noise.
“Why PBM transparency reform rarely lowers prices.”
- The incentive map behind the headlines
- One framework: rebates vs. net cost
- What to watch next quarter


